Compare the Cluster Analysis Templates

There are two versions of the cluster analysis Excel template available on this website.

The first is a free version, which is ideal for students and marketers new to cluster analysis. It is primarily designed as a learning tool, but can effectively segment small customer databases (or survey results) quickly and easily. To download this template, just enter your email in the sign-up box on this website and you will be clustering in minutes.

The second template is a premium version. It has more capability and is ideal for marketers seeking to construct market segments from their customer database or their customer surveys. The following table highlights the key differences between the templates.

If you would like to see the templates in action, please check out our information videos.


Template Feature Free Version Full Version
Runs on Excel Yes Yes
Runs automatically with a built-in macro Yes Yes
Maximum number of attributes/variables 8 20
Maximum number of clusters/segments 5 10
Maximum number of respondents/cases 100 1,000
How-to-use video Yes Yes
Cluster output tables Yes Yes
Segmentation maps Yes Yes
Central means charts Yes Yes
Price Free $49

Buy the Premium Cluster Template for just $49


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